Year: 2013
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Aniversario da miña filla
Ser pai non deixa de ser algo sorprendente. Está un impaciente no corredor do hospital e de súpeto encóntraste celebrando o primeiro aniversario. Teimaba por que nacera o dÃa oito, por aquilo de coincidir co dÃa da Muller. Mais pasaron uns minutos das 12. Tanto ten! Asà celébranse os dous dÃas. Momentos inesquecibles! Mamar semella…
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Nunca deixes de loitar polos teus dereitos
“A sociedade como tal non existe”. Existen homes e mulleres e as súas familias” Margaret Thatcher. Esta é probablemente a frase que mellor resume a súa forma de pensar e que expresa o paradigma aÃnda dominante non existen as clases sociais, un é rico o pobre segundo os méritos persoais, e nada está entre os…
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Dramaturgical perspective: understanding everyday life
The term dramaturgical perspective was first adapted into sociology from the theatre by Erving Goffman, who developed most of the related terminology and ideas in his 1959 book, The Presentation of Self in Everyday Life. Together with ethnomethodology and symbolic interactionism, is one of the most relevant perspectives in the field of qualitative research. Before…
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Symbolic interactionism: understanding consumer behavior
Originated with one key theorist, George Herbert Mead, symbolic interactionism is, together with dramaturgical and ethnomethodology, one of the most relevant perspectives in the field of qualitative research. Which are its theoretical assumptions? Everyone behave symbolically. What does it mean? It means that many of our behavior, both verbal and nonverbal, are the symbol of…
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Type of interviews (Draft)
After having answered the question “what is a market research interview” it is worth covering the different types of interviews. They may be highly formalized and structured, using standardized questions for each respondent, or they may be informal and unstructured conversations. Sanders et al (2011) distinguish three categories: Structured interviews Semi-structured interviews Unstructured or in-depth…
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Research perspective in the field of qualitative research
A simple glance on the cartoon does not leave room for doubt. Whatever your perspective, whatever your research´s results. In the field of qualitative research there are several approaches. These are different in their theoretical assumptions, in the way we understand the object of study. There are three mainstreams: symbolic interactionism, ethnomethodology, dramaturgical perspective. They…
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How to design a qualitative research?
“A research design is a plan for collecting and analyzing evidence that will make it possible for the investigator to answer whatever questions he or she has posed” (Ragin, 1994, p. 1919) This definition leads to a number of steps that every researcher must follow: 1º Formulate a research question. Every inquiry always starts by…
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What is ethics in research and why is it important?
Clarify the connection between the Nuremberg Code and contemporary ethical research practices to strengthen context. Consider adding more recent examples of ethical dilemmas in research to enhance relevance. Break down complex sentences for better readability and comprehension. Ensure consistent use of terms (e.g., “researchers” instead of alternating “researcher” and “researchers”). Review punctuation, particularly comma usage,…
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How to combine qualitative and quantitative research
Although both quantitative and qualitative methods are frequently applied separately, the truth is that its combination is more and more common. Actually, it is a broadly covered issue in the literature. Bryman (1992) identifies up to eleven ways of integrating both perspectives. On top of that, some authors suggests that such combination is worthy of…
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The limits of quantitative research in social sciences
“If there is no net force on an object, then its velocity is constant. The object is either at rest (if its velocity is equal to zero), or it moves with constant speed in a single direction“. First Newton law The mastering of the so called “law-like generalizations” (Saunders et at, 2009) produced within natural science…